Meet Sephora Josserand, our Assistant Editor
An experienced writer and editor, Sephora has several years of digital publishing experience. She's written articles across 10 markets both in French and English, including Canada, France, and the US. She is excited to bring her passion to the North American market, where she will dive in, learn, and make a real impact.
Sephora has a master’s degree specialized in Global Digital Marketing. She brings an intellectual and analytical point of view to her work with nearly 10 years of experience in the field. She has worked on content projects such as digital magazines, website content, and blog posts. She is keen to develop her expertise and contribute to Casino.org's growth. Her academic background and professional experience are significant to the team.
What makes Sephora an expert?
Her enthusiastic commitment and proven achievements make her an experienced professional ready to excel specifically in the iGaming industry. She's invested in staying ahead of industry trends and bringing innovative ideas to the table. With her dedication and expertise, she's sure to make a significant impact on Casino.org's initiatives.
Experience
Casino.org
- Assistant Editor - May 2024 - Present
EF Education First
- SEO Analyst - Feb 2022 – May 2024
Education
In her career journey, she was drawn to marketing for its blend of creativity, consumer behaviour insights, and strategic thinking.
- Esupcom, School of Communication – Bachelor's Degree in Marketing and Communication
- MBA ESG, Business School – Master's Degree in Digital Marketing
- 2 languages
Sephora speaks French and English
- Qualifications
Master's Degree in Marketing
- Multiple countries
Sephora has worked across France, Canada, Switzerland, Belgium, Tunisia, Algeria, Luxembourg
- Content creation
Sephora has nearly 10 years of experience in content creation
How does Sephora stay up-to-date?
By regularly exploring leading websites, Sephora ensures she remains up-to-date with the latest trends, news, and developments in the gaming industry. These include:
- Gambling Insider
Gambling Insider covers the latest news and insights across the global gambling and gaming industries.
- SBC Americas
SBC Americas is a trusted online platform providing timely news and insights on sports betting, online gambling, and casino developments across the Americas region.
- IGB
IGB provides information on regulatory developments, market trends, technological advancements, and business strategies relevant to the iGaming sector.
Q&A with Sephora
What got you into writing about casinos?
“I began writing about casinos because I wanted to broaden my professional horizons and explore new, exciting fields. Although I am new to the iGaming industry, I enjoy the challenge of learning and sharing my knowledge with others. I am excited to bring my creative touch to the world of online casinos!”
What's the first thing you look for at an online casino?
“The first thing I look for in an online casino is its reputation and reliability. I want to ensure that the casino is legitimate, secure, and offers a transparent and fair gaming experience. I am also interested in the variety of games offered and the user-friendliness of the platform.”
If you could only play one casino game forever, what would it be?
“If I could only play one casino game forever, my choice would be blackjack. It's a classic card game where the objective is to get as close to 21 as possible without going over, and I enjoy the strategy involved in deciding when to hit, stand, or use other options against the dealer. Blackjack's simplicity and lower house edge make it a game I find appealing for long-term play.”
Sephora's areas of expertise
Having recently joined the Canadian market, Sephora is committed to specializing in the following areas:
- Online gaming in Canada
Sephora is eager to learn and grow. She is focused on understanding the regulations, player preferences, and emerging trends. She is committed to developing effective strategies and solutions tailored to the unique Canadian market.
- Payment methods
Sephora is focused on learning about online gaming payment methods, aiming to make transactions secure and convenient for players. Her goal is to ensure smooth and efficient financial processes within the gaming industry.
Sephora's favorite iGaming influencer
Lady Luck HQ
Lady Luck HQ, Francine Maric, is a popular YouTube channel focused on casino gambling and slot machine play. The channel features videos of slot machine sessions, live casino play, and high-limit slot play, often showcasing big wins or losses. Francine and her husband often share their experiences and strategies while playing different slot machines, offering insights into the world of casino gaming. The channel's success is attributed to its entertaining approach to gambling content and the thrill of watching big wins unfold.
What iGaming events does Sephora recommend?
Sephora suggests keeping an eye on two key events:
ICE London
ICE London is one of the largest and most comprehensive gaming events in the world, featuring a wide array of exhibitors, speakers, and networking opportunities. It covers all sectors of gaming, including online, offline, sports betting, and eSports.
SIGMA Europe
SIGMA Europe, a major event for the European iGaming industry, offering extensive networking opportunities, insightful sessions, and a large exhibition floor. Malta is a hub for iGaming, making this event particularly relevant for professionals in this space.
Joining the Canadian market is exciting. I am looking forward to learning more, and see how I can grow in this industry. This market has a lot to offer!
It's not just Sephora doing the research...
Our team of casino writers, editors, and fact checkers triple check everything to ensure we only ever recommend safe, secure casinos. Meet some of our team below:
- Jemma McColgan
- With over a decade of experience in the online gambling industry, Jemma is a versatile expert who has worn many hats, spanning roles in content, marketing, and odds compilation. Her diverse background equips her with a keen eye for reviewing casino and sports betting sites.
- Adam Ryan
- A writer and editor with a penchant for games and strategy, Adam has been with the Casino.org team for eight years now. Having written for and edited numerous iGaming brands in his career, he’s something of a content sage when it comes to iGaming copy.
- Alexander Korsager
- Alexander has been immersed in online casinos and iGaming for over 10 years, making him a dynamic General Manager at Casino.org. He uses his vast knowledge of the industry to create content across key global markets.
Canada online casinos
NZ online casinos
UK online casinos
South African Casinos
Philippines online casinos